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India's soft drink industry is going to see a significant change with the return of Campa Cola, an old brand that dominated the drinks market in the 70s and 80s. Reacquired and re-launched by Reliance Consumer Products, Campa Cola is back with a strong bang — not as a drink, but as a very promising business venture.
Whether you are a novice entrepreneur or an old-hand businessman, inquiring about the Campa Cola Dealership Franchise or seeking to join the Campa Cola Dealership may be your starting point to become part of the fast-moving consumer goods (FMCG) business with high earning capacity and a sound brand backup.
Why Campa Cola?
Campa Cola was a household name in India. The brand has been revived after years of absence by Reliance, India's biggest conglomerate. The new Campa Cola portfolio features its original cola, lemon, and orange soft drinks in different packaging sizes, thus being very competitive in both rural and urban markets.
Why is Campa Cola unique today?
Nostalgic value with a twist
Supported by Reliance Retail's supply chain
Reasonable price for the Indian consumer
Expanding distribution network at a fast pace
Heavy demand during summer and festival seasons
With all these benefits, entering the market via a Campa Cola Franchise or Campa Cola Dealership is both prudent and timely.
What is a Campa Cola Franchise?
A Campa Cola Franchise enables you to open a branded retail kiosk or outlet selling Campa Cola products directly to consumers. These can be located in high-traffic locations like markets, malls, railway stations, or college campuses.
Main advantages of the Campa Cola Franchise:
Business under a popular and expanding brand
High margins for retail (15%–25%)
Good promotional support from Reliance
Store format flexibility: kiosk, counter, or mini-outlet
Potential to grow into other Reliance FMCG products
Basic Requirements:
Space: 100–300 sq. ft.
Investment: ₹5–10 Lakhs
Location: Areas with high footfall are preferred
Staff: 1–2 staff members for day-to-day operations
The Campa Cola Franchise model is suitable for those who desire direct customer interaction and are based in urban or semi-urban locations with high footfall.
What is a Campa Cola Dealership?
If you enjoy working behind the scenes and would like to take care of product supply to general stores, restaurants, and supermarkets, then Campa Cola Dealership is your ideal option. Dealers act as go-betweens between the company or distributor and the local retail shops.
Key Advantages of the Campa Cola Dealership:
Low to medium investment requirement (₹2–5 Lakhs)
Regular recurring income via retail supply
Exclusivity on a territorial basis
Heavy backing from Reliance's backend logistics
Increasing demand for products guarantees regular orders
Requirements:
Storage space: 300–500 sq. ft. for inventory
Basic logistics (delivery van is a bonus)
GST registration and basic business setup
Strong local market connections
The dealership model is ideal for those who already have distribution experience or wish to add a reliable brand to their FMCG portfolio.
Campa Cola Franchise vs. Campa Cola Dealership: A Comparison
Feature\tCampa Cola Franchise\tCampa Cola Dealership
Investment\t₹5–10 Lakhs\t₹2–5 Lakhs
Space Required\t100–300 sq. ft.\t300–500 sq. ft.
Business Type Retail (direct to customer) Wholesale (to retailers)
Profit Margin 15%–25% 10%–15%
Ideal For New entrepreneurs, kiosk owners Wholesalers, stockists
Risk Level Moderate Low
Expansion Opportunity High footfall = high sales Repeat orders = stable growth
How to Apply for a Campa Cola Franchise or Dealership
Starting Campa Cola is easy. Reliance Retail has ensured that the application process is easy and convenient.
Steps to Apply:
Go to the official Reliance Retail website:
Go to www.relianceretail.com
Find the Business Inquiry section:
Search for "Franchise" or "Dealership" options on the website.
Fill out the form with basic details like name, contact number, location, space availability, and investment capability.
Upload necessary documents:
PAN card
Aadhaar card
Address proof
Shop or warehouse photos
Business registration/GST number (for dealership)
Wait for verification:
A representative from Reliance or Campa Cola’s distribution team will reach out for verification and next steps.
Receive onboarding support:
If approved, you’ll get marketing material, training, and your first batch of stock.
Profit Potential
Campa Cola provides a handsome income to franchisees as well as to dealers. Take an example:
Franchise Profit Estimate:
Monthly Sales: ₹2,00,000
Margin: 20%
Profit: ₹40,000 monthly
Dealership Profit Estimate:
Monthly Distribution: ₹4,00,000
Margin: 12%
Profit: ₹48,000 monthly
During summer or festive seasons, the figures will see a high surge due to greater demand for products.
Final Thoughts
The revival of Campa Cola offers not only a tide of nostalgia but also a golden opportunity for business persons. With Reliance Retail's might behind it, Campa Cola has the potential to take a substantial market share in India's crowded soft drink industry.
By purchasing a Campa Cola Franchise or obtaining a Campa Cola Dealership, you're entering a money-making business with the strength of brand awareness, demand, and a robust backend system.
If you're prepared to be a part of one of India's most exciting beverage comebacks, now is the ideal time to act.
✅ Embark on your journey today – apply for Campa Cola Dealership or Franchise and build with a future-ready legacy brand.